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Wednesday, December 12, 2018
2:00 PM - 3:00 PM (EST)
33 Villa Road Suite 101
Greenville, SC 29615-3037
United States

Event Details

Marketing to Gen Z: Engaging a Hyper-Connected, Distracted Audience

Just when we’ve finally wrapped our heads around marketing to Millennials, Generation Z comes along, taking digital and mobile to another level. Described as the most hyper-connected, distracted generation in history, marketers are now challenged to find new ways to engage this unique audience. Is the answer Snapchat marketing? Is email dead? Forget email—is Facebook dead? What are the channels and strategies needed to reach and engage a generation that consumes information at a rate not yet witnessed in the modern era?

Pop-in for this hour video and enjoy freshly popped popcorn!


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Upper State Apartment Association Logo 33 Villa Road Suite 101
Greenville, South Carolina 29615
United States